Aesop — Queer Library
Agency: T&A / Native Agents
Creative Directors: Tom Jackson & Abi Benitez
Artwork: Jeffrey Cheung
Working directly with Aesop we brought to life their Queer Library during Pride '22. Aesop transformed stores across three countries into real libraries offering guests over 120 titles from trans and BIPOC writers, free to take home. We created videos, illustrations, events, and even edetorial content to bring the initiavitie to life.
We worked with artist Giancarlo Montes Santangelo to create collages of three of the artists featured in the library. We also interviewed each writer and created editorial content that was shared across all Aesop social channels.
The Aesop Queer Library was featured in multiple publications including: